The party is over… But we have some photos from it!
Ora concept is a study on the field of Haute Horlogerie done by Greek designer Alexandros Stasinopoulos.
From the name it’s clear that using this technique you have to apply paint with your fingers. According to Wikipedia, it was originally formulated in 1931 as an art education medium for small children. You can find a special non-toxic paint to be used or you can prepare it yourself from flour or cornstarch.
Here is another, more modern way to paint with your fingers. You will need no paint and no paper. Just an iPhone or iPod Touch :)
Here are some amazing fingerpaintings done by Matthew Watkins on his iPhone. You can find much more in his personal blog. If you are interested, have a look at fingerpainted.it - the blog which aims to be a place for artist-portraits, for painting-related app-reviews and of course a place for the overwhelming diversity of the artwork itself.
That’s the time spent on different types of screens by an average american during one day, according to the research done by the Nielsen Company.
Illustration by Jason Lee
TV remains the dominant medium for media consumption and advertising but many people underestimate the amount of time they spent with TV by a substantial amount, about 25 percent on average.
Read the full review on The New York Times
Martin Lindstrom, partner of BootB, interviewes Seth Godin, the bestselling author of “The purple cow”, “Sunday meatball” a.o., about the nature of charity.
Godin gives us something to consider, for instance the fact that a lot of people are allmost proud of not donating anything to charity at all. Another point is that there are numerous individual reasons for people to give away money without considering having anything in return.
Watch full video on Martin Lindstrom’s website!
We’d like to announce a “New Model Name For Sports Tyre” project on BootB with this quick historical review.
The earliest tires were bands of iron (later steel) placed on wooden wheels of carts and wagons. Forge fires were used to make the red-hot band which was placed over the wheel and fitted the wheel tightly when quenched. The outer ring served to “attire” the wheel, ensuring a wear-resistant surface.
Thus, the word “tire” emerged as a name of the metal bands that were put on wheels. Both spelling variants, tire and tyre, were used since the 15th century, though tire is considered an older one.
The first practical pneumatic tire was made in 1887 by John Boyd Dunlop for his son’s bicycle in order to prevent the headaches his son had while riding along rough roads.
First tire companies appeared at the beginning of the 20th century and developed hand in hand with the growing auto industry. Today over 1 billion of tires are produced annually in over than 400 tire factories.
Pneumatic tires are made of a flexible elastomer material such as rubber with reinforcing materials such as fabric and wire.
Check this cool video featuring the rubber production turn-round:
Some time has passed since the “Senza Dolore” Inauguration Event. Now we are ready to share a short photo report with you.
But first - just a couple of words about the project.
The social project “Senza Dolore” (which is “Without Pain” in Italian) is aimed to promote the “culture of pain relief”. It communicates that relief is not just desirable but also possible. The ways to avoid unnecessary pain are explained in the materials produced by “Senza Dolore” initiative.
Inauguration Event was just the first day of the “National Day of Relief” exhibition in Rimini. During this exhibition 42 creative Solutions designed by BootB Creators and chosen by “Senza Dolore” were presented to visitors of “Sismindo” castel and shopping centre “Le Befane”.
Other photos here
We’d like to share with you amazing samples of creative works that proves (once again :) that creativity can be found everywhere!
All these street paintings were done by Kurt Wenner, well-known artist and architector. He interprets Renaissance classicism with a thoroughly singular voice. The scope of Wenner’s works is not confined to a canvas or limited by a frame. He designs and executes permanent works of art and architecture, as well as ephemeral visual illusions.
More creative street paintings here
Dear BootB Creators (and Brand Builders :)
we are very happy to invite you to visit us in Amsterdam on June 3-4, 2009!
Be a hero!
This year MarCom 2009 gathers marketing and communication professionals with the goal to come out the crisis stronger than ever before. You can lead the struggle!
MarCom is the only annual meeting point in Netherlands for marketing & communication. It is built fully around the current challenges in marketing and communications involving all disciplines of the industry. From concept to execution, digital media to research, CRM and in-store events. MarCom offers a wide range of solutions on the exhibition floor, in the seminars and during organized networking sessions.
BootB booth is 10A05
NL 1078 GZ
June 3, Wednesday: 10 a.m. - 7 p.m.
June 4, Thursday: 10 a.m. - 5 p.m.
Looking forward to hear your creative voice!
In case you will be in Italy next two weeks - don’t forget to visit Rimini for an exhibition held by “Senza Dolore” (Without Pain). This initiative is aimed to promote the “culture of relief” and to extend the awareness that relief from pain is not just desirable, it’s possible.
The exhibition will present the best Solutions developed by BootB Creators for the “Senza Dolore” Pitch (you will see them also in a BootB Blog soon :)
Have a look at the invitation
and the leaflet for more details.
All these materials have been developed by brunod whose Solution was chosen as the Winner of the Pitch.