Just in case you haven’t seen it yet (hardly probable if you were in Italy recently :), here is the IP spot designed via BootB by lchumpitaz. Great execution!



Curious to know how he did it? He says it all in his recent interview. We’re working on sharing many more winning Solutions with you!

By the way, we’ve noticed some of the Creators new on board are wondering why we are not uncovering all the winning Solutions, so we take the opportunity to explain one more time how does this work.

Before anything we are not an open platform where all submitted Solutions are visible to all Creators or basically any visitor of the website. This guarantees maximum originality in submitted Solutions as Creators cannot inspire themselves from the other proposals and moreover, they can re-use their creativity in the unfortunate case of not winning the Pitch.

OK, so here is how and when we are allowed to disclose the winning Solution:

∞ All IP rights over the winning Solution are tranferred to the Brand. In parallel the budget is wired to the account of the winning Creator.
∞ Most of the Brands prefer not to publicly uncover the creativity until its implementation/production. Sometimes the Solution is used pretty soon after the closure of the Pitch, in other occasions is intended for future projects.
∞ We can only publish the winning Solution in the Blog upon Brand’s approval formalized by signing the “License Agreement” (legal doc allowing us to make the Solution public). As soon as that happens you all get to see it in the BootB blog.

Please note that the same procedure applies to shortlisted Solutions. We contact Creators featuring the shortlist made by the Brand and we ask them to sign the same document, since all IP rights over their Solutions belong to them.

Stay creative and faithful :)

For any doubts you know where to find us (info@bootb.com).