Just in case you haven’t seen it yet (hardly probable if you were in Italy recently :), here is the IP spot designed via BootB by lchumpitaz. Great execution!
Curious to know how he did it? He says it all in his recent interview. We’re working on sharing many more winning Solutions with you!
By the way, we’ve noticed some of the Creators new on board are wondering why we are not uncovering all the winning Solutions, so we take the opportunity to explain one more time how does this work.
Before anything we are not an open platform where all submitted Solutions are visible to all Creators or basically any visitor of the website. This guarantees maximum originality in submitted Solutions as Creators cannot inspire themselves from the other proposals and moreover, they can re-use their creativity in the unfortunate case of not winning the Pitch.
OK, so here is how and when we are allowed to disclose the winning Solution:
∞ All IP rights over the winning Solution are tranferred to the Brand. In parallel the budget is wired to the account of the winning Creator.
∞ Most of the Brands prefer not to publicly uncover the creativity until its implementation/production. Sometimes the Solution is used pretty soon after the closure of the Pitch, in other occasions is intended for future projects.
∞ We can only publish the winning Solution in the Blog upon Brand’s approval formalized by signing the “License Agreement” (legal doc allowing us to make the Solution public). As soon as that happens you all get to see it in the BootB blog.
Please note that the same procedure applies to shortlisted Solutions. We contact Creators featuring the shortlist made by the Brand and we ask them to sign the same document, since all IP rights over their Solutions belong to them.
Stay creative and faithful :)
For any doubts you know where to find us (info@bootb.com).
They say “a promise is a debt” and here at BootB we like to pay our dues. A while back, when disclosing the C.O.W winning Solution, we committed to interviewing Aglaia, the designated winner. It is not a first we discover a team behind a BootB username: Kung-Fu Panda, a mushroom and a clean Iggy Pop – this is how Bob, Mariagrazia and Elia describe themselves :)
How to optimize your BootB participation? Here at BootB, we thought there’s nobody else better qualified to answer this question, than our own best Creators!
Closely following the Comments sections of all Pitches and interviewing or exchanging casual emails with some of you, the idea pop up: a BootB Best Practice Guide, designed by BootB Creators for BootB Creators. There are no better advisers out there when it comes to giving tips and suggestions on how to get the best from BootB :)
To get things rolling, we’ve started by contacting the Top 5 Creators and we’ve gathered their precious input in a preliminary version of this guide. Additionally, we’ve included great pieces of advice from interviews with our recently winning Creators.
However, we are confident that the biggest part of the Creators community has important learnings and valuable suggestions to add so we invite you all to participate by leaving comments. We will keep an eye on your recommendations and we will regularly update the Best Practice Guide.
Here is a quick preview of the guide, divided by Pitch Process stages:
∞ Pitch Selection – make sure your not wasting your time or the time of the Brand
“Participate only if you you’re convinced you will bring a significant contribution and design with passion – when the creative Solution is prepared with dedication and excitement, while in brief, most of times it stays head and shoulders above the rest” says Armint.
∞ Solution Preparation – don’t flood, design to win and keep your feet on the ground
“Read carefully what the Brand has to say, try to understand its needs and go the extra mile when working on your proposal. Again, one should keep in mind that while the Solution may be absolutely great, for various reasons it just doesn’t fit 100% the Brands needs. Many other Creators will participate, so always remember that you might not win. When that happens – take it easy!” says mxone.
∞ Post Solution Submission – don’t fill up the Comments section with feedback requests
“Use the Comments section to ask precise and helpful details. Did you get an ugly Thumbs Down? Don’t waste time and effort to ask useless feedback. Work on another Solution before the end of the Pitch.” says Tumitu.
∞ Free additional advice – wildly creative recommendations
“Enjoy the ride! BootB is a wonderful opportunity to express yourself creatively. If you’re trying to make it in the creative industry, use these briefs as a way to improve your folio. All Briefs are live and most offer the possibility to create something truly wonderful!” says flood.
Interested to know more? Here is the full Best Practice Guide (v 0.1)! Have a great read and have your say!
11k USD, exposure and a job – this is what Lchumpitaz recently won after participating to the BootB Pitch “TV Spot” signed IP. Coming from Peru, Luis has showed us all that on BootB, talent crosses through every culture and over any border :).
