We thought about starting directly with the winning Solution since curiosity was running so high :)

Looking to be unconventional all the way, this agency came to BootB to seek for a unique corporate identity – one that corresponds to its mission based on customer value co-creation principals.

Apart from being a cute and funny animal, the cow has a very rich animal symbolism: abundance, potential, fertility, nourishment, beginnings. Remember the Cash Cow in the BCG Matrix – the one you milk for profits? What about the charging bull of Wall Street – the symbol of financial optimism and prosperity?

The name C.O.W is unconventional indeed, both hilarious and international. The logo – simple and easy to recognize, says innovation by all means. No doubts: a winning Solution. Well done Aglaia! Looks like you’re just as curios to know her :). An interview is coming up soon!

We’ve left the most exciting news for the end: today C.O.W is launching another Pitch on BootB! The cowgirl and the cowboys behind this agency will introduce themselves to you, give you a better grasp of their business and throw in another creative challenge: a web-skin for their cow-farm website.

Milk your creative mind!