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BootB | December 22, 2008
The Winning Solution of the “DONE!
Press and Web Campaign” Pitch!

Today we are happy to share with you one more Winning Solution. It was created by warmcola from Australia for Done!, an Italian company.



Tomorrow we will share with you an interview with the Winner.
Meanwhile… Let’s see the campaign itself!

The objective of the Pitch was to develop a print and web campaign that will effectively convey that the core strength of DONE! lies in its specialization. It’s not a generalist advertising-communication-production-etc. agency. DONE! is not doing everything, but rather focuses on saving clients’ time and money, doing exactly what they can do better than any other company thanks to their internal expertise. DONE! is capable of turnkey completion of VIDEO PRODUCTION and EVENTS projects.

Creative Rationale:

Video production and events are complex, work intensive projects; they require an extreme amount of expertise.

This campaign positions Done! as the “ultimate problem solver” when you need a job to be the best it can be.

Print campaign:

Web campaign:

We’d like to congratulate the Winner once again and we’d like to say thanks to the Done! company for their permission to disclose the creativity.

Do you like the campaign? C’mon… share with us your ideas :)

Categories: Solutions

mami

Bella campagna, efficace. Complimenti al vincitore!
Avrei però una curiosità, chissà se lo staff di BootB può soddisfarla: i volti che vengono usati nelle soluzioni, di chi sono? Sono volti di persone che vengono ingaggiate dal brand in fase finale di crezione della campagna, dopo aver acquisito l’idea dal “creativo”, oppure vengono messe a disposizione dal “creativo” (o agenzia) stesso?
Per esempio: la soluzione di questa campagna che avete pubblicato, aveva già questi volti quando è stata pubblicata dal concorrente ?
Pongo questa domanda perchè io non avrei mai la possibilità di creare una soluzione che contempli immagini di persone, per ovvi motivi, potrei solo fornire un idea, un disegno.
Grazie.

by mami
December 22nd, 2008

BootB

Dear mami,
as far as we know, these faces were used by warmcola only as samples in order to present the concept in the best way. For the real campaign a photo session was planned.

by BootB
December 22nd, 2008

Gianz

I like it. Simple but strong! Well “done!” ahahaah.

by Gianz
December 22nd, 2008

katat

I wish I won but after seeing the winning solution I must admit that it wasn’t that good. ==@ @== (shaked hands to the brilliant author!)

by katat
December 30th, 2008

oliavoodoo

it’s amazing!!!
and very emotional :-)

by oliavoodoo
January 19th, 2009

Jumana

I love it ……..
Halleloolea! :)

by Jumana
March 8th, 2009






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